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What really is Marketing, how does it work, and how do you practise it?

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Marketing is about effective communication of your product to the public. And if you get your communication right, then your customers will make new connections, and their behaviour will become buying behaviour.  Marketing Management is defined by the American Marketing Association as “the process of planning and executing the conception, pricing, promotion, and distribution of […]

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Social Media – Putting All the Pieces Together

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Twitter and Facebook and Blogs..oh my! YouTube and LinkedIn and Amplify…oh my! Are you wondering how to fit all the pieces of the social media puzzle together? Are you feeling overwhelmed before you even get started? Social media doesn’t have to be overwhelming, you can keep it simple…yes, simple! There’s all the talk about social

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Protected: Enter your password and hit ‘Submit’ to gain access to a framework that outlines some of the most popular marketing methods and the advantages and disadvantages associated with each. Request for your password for FREE by dropping your email address in the box on the right to follow this blog. Read More »