Tag Archives: Success

What Makes Marketing Work

The link between marketing efforts and intended result is encapsulated in this quote:

“In marketing, result is always achieved based on the right action, aimed at the right audience at the right time.”

-Mayowa Odunnaike

Therefore, if you truly want results, examine:
1. If your actions are right?
2. Are your actions directed or targeted at the right audience?
3. Are your actions made at the right time?

How do you know if it is right? Research will tell you if the 3 items above are right or not. You can not do without relevant data. Get relevant data, analyse data and act based on findings or insights from analysed data.

If you agree with this, knidly drop your comments or even practical examples from experience.

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May 11, 2020 · 8:20 PM

An Inevitable Key For Success


Seest thou a man diligent in his business? he shall stand before kings; he shall not stand before mean men (Proverbs 22:29). The opening verse from the bible shows us a key ingredient for a successful and prosperous life – diligence! Some people find themselves in a regrettable state in life due to their inability to apply diligence in their lives, and in the things that God has called them to do. The Lord Jesus was humbly diligent; He said in John 4:34, “…my meat is to do the will of him that sent me, and to finish his work”. He recognized that His success was in doing the work of the Father, and finishing it. He knew the importance and eternal significance of His assignment, and committed Himself to it with extraordinary discipline and diligence. There’re people who never finish or complete anything that’s committed to them; and there’re others who are perpetually late to their workplace or come up with excuses for non-performance. Yet, such people wonder why things aren’t working out right for them, or why they aren’t being promoted. The reason for their predicament is simple: they slothfully ignore the application of diligence in their everyday life. Diligence- persevering determination to perform a task; conscientiousness. Diligence is a key factor that sparks off true success in you. I’m talking about the God-kind of success; not the world’s definition of success. Diligence brings you before kings and into honour while slothfulness leads to poverty and obscurity. Diligent people make their organizations more successful and prosperous than the way they met it. That’s one of the hallmarks of truly successful people. Become diligent in anything and everything that’s committed to your trust. A close look at the lives of successful men and women around the world, no matter what field of endeavour they belong to, will reveal one common factor in their lives – diligence. The same thing applies to things of the Spirit. As you diligently study the Word of God and apply it, it enriches your spirit; you become successful in your spirit, and your fellowship with the Lord is enhanced.

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Filed under Scriptural principles to business