The External Environmental Analysis of Consulting Firms in Nigeria: A Case of D4M CONTACT Nigeria


D4M CONTACT NIGERIA is a firm of multi – disciplinary management professionals, offering a wide range of professional consulting services in three practice areas: Strategy & Planning, Organisational Effectiveness, and Change Management. Across these three service areas, we serve small scale firms who have the ambition to grow big within the private sector in Nigeria.

Our service offerings are classified into two broad business units such as the research & training unit and the management support unit. The former covers knowledge intensive business services (KIBS) such as projects & research advisory and workforce development while the latter is involved with management support services such as strategy management, change management, and business development services assisting clients in achieving consistent business productivity in an efficient manner.

This analysis takes the general to particular structure by first presenting the Macro environment analysis using the PESTEL analytical tool. Following this, the Industry task environment is analysed using both the Industry Life Cycle and Porters Five Forces analytical tools. Lastly, the development of critical success factors and the identification of opportunities and threats in the market is made to present the background for identifying D4M CONTACT NIGERIA’s position in the market.

Click on Environmental Analysis to download the full analysis.

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